Shop Chic EQ
Equestrianism finds its roots in family; it is a pastime threaded through generations. With the exorbitant costs of equestrian equipment in mind, the idea for ShopChic EQ was born. Utilizing the framework of popular peer-to-peer networks, this niched marketplace provides a one-stop shop for equestrian enthusiasts, keeping the tradition of the sport alive.
Create an online presence for the brand’s brick-and-mortar locations, adding a social component to the resale of goods.
Construct and launch a website and mobile application for ShopChic EQ, creating an interactive community for the sport.
With the inception of ShopChic EQ’s website and mobile app, Recess created a user-friendly online foundation for the brand. Buyers and sellers can communicate directly with each other through an intuitive platform; listings can be posted within a matter of seconds, connecting fellow equestrians from across the country. With Recess’ highly interactive design, buyers and sellers can share their listings and purchases via social media, further expanding this newly-formed community of equestrians and promoting ShopChic EQ’s mission.